Chevy is celebrating its sponsorship of the MLB by putting a Corvette and Silverado right behind center field at Comerica Park in Detroit. Tigers fans were thrilled to see the redesigned Comerica Chevrolet Fountain, which puts two of Chevy’s favorites on display for an entire season. After hours of hoisting the cars in place with a special crane, they’ll now be visible for more than 3 million expected visitors.
According to Chevy, the Corvette Z06 and Midnight Edition Silverado were specially chosen to represent the brand this year. Both represent Chevy’s commitment to quality, highlighting rugged capability and high-octane performance.
“As the Official Vehicle of Major League Baseball, what better way could Chevrolet show our love of the game than by giving our vehicles a bird’s eye view of our hometown team?” asked Paul Edwards, vice president of Chevrolet marketing. He goes on to say that, “We like to think of these vehicles as the Chevrolet cheering section to drive those centerfield home runs.”
The fountain also has a host of water displays and sound effects for any time a player from the home team hits a homerun. We at Bradshaw Chevrolet just hope they don’t put any dents in the two display models.
If you’ve ever felt as a Chevrolet fan like there wasn’t a perfect magazine out there that reflected your interest and needs, we at Bradshaw Chevrolet are proud to say those days might be over. Called New Roads, Chevrolet has created a lifestyle magazine that should have any self-respecting Chevy owner turning the pages with enthusiasm. Chevy’s New Roads Magazine is sure to have topics that interest many readers!
As you’d expect, the magazine is largely about Chevrolet vehicles. As GM Authority noted, one issue featured the results of a 2015 Chevrolet Corvette Z06’s track test as well as a feature on the upcoming Bolt. You can be assured that many of Chevy’s sports models will be featured in this magazine.
But then the magazine does a good job of filling in the rest of pages with cool articles on the things that make the good life good, like home improvements and a “Spring Grilling Guide.” Chevy’s New Roads magazine also affords glimpses of what’s going on at GM headquarters from interviews with players like Pam Fletcher, Chevrolet Volt engineer.
GM Authority reported the “photography is first-rate”—for those who open a magazine and are only interested in seeing the pretty pictures. So tell us at Bradshaw Automotive what you think of the new magazine? Is it something you would want to subscribe to?