In January, Chevrolet’s electric Bolt concept made its world debut. Since then, we’ve learned it’s headed for production in late 2016 and should debut early the next year as a 2017 model.
Now we’ve learned the Bolt may be getting a new name, which we don’t think is a bad thing, especially since Chevrolet’s extended-range hybrid car is named the Volt.
“Some people think it’s confusing,” said Alan Batey, president of GM North America, in an interview with USA Today. “People are having some fun with it. It is generating awareness, which is good. It’s so conversational. We’re still in the decision phase. It could go either way. We have a little bit more time [to decide on the final name].”
The production version of the Bolt is expected to have an electric driving range of 200 miles, which should be more than enough to ease most range anxiety. Chevrolet also plans to sell it in all 50 states so everyone will be able to enjoy the benefits of electric driving.
We at Bradshaw Chevrolet want to know—if you could choose the name for Chevrolet’s new electric car, what would you choose?
Are you unable to make it to the Chicago Auto Show this week but still desperate to check out the new Chevy Equinox? No worries; Chevrolet has you covered with this tiny teaser picture of the Equinox’s front-right corner.
The small image shows off the new headlights and lower headlamps of the 2016 Equinox, which can be viewed in full at the Chicago Show this week. Though Chevy’s sneaky pic doesn’t reveal much, it definitely gives a clear view of the updated front lights.
Headlights aside, the updated model of one of Chevrolet’s most popular crossovers is set to get even more cosmetic upgrades, though information on technical specs is still sparse. Expect more details to surface as the Equinox gets its Chicago debut.
If you’re looking forward to the new Equinox, check out this 2016 Chevrolet Equinox preview picture or the current model at Bradshaw Chevrolet, and let us know your thoughts in the comments.
What better place to put on a dazzling performance than during the Oscars? That is Cadillac’s plan, anyway.
The automaker signed a five-year deal about two years ago to be the Academy Awards’ exclusive automotive sponsor. This time around, Cadillac “will introduce its new brand identity, tag line and advertising campaign,” according to GM Authority. It’s a good time to do it too because many people still like to watch the Oscars live. This means they will be much more likely to see the Cadillac advertisements as opposed to recording the show and skipping through the commercials.
The brand sees airing Cadillac advertisements during the Oscars as a real opportunity to attract new customers. Chief Marketing Officer Uwe Ellinghaus said the “people that are interested in Hollywood and everything that the lifestyle Hollywood stands for” might find that they like Cadillac as a brand.
The 87th Oscars will air on February 22nd on ABC, and we at Bradshaw Chevrolet Cadillac will be watching. The Cadillac spots to air will ramp up interest for the upcoming New York International Auto Show where Cadillac will present a brand-new display for the new CT6.